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5 Tips to Navigate Email Migration
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Choosing a new ESP can be a daunting task. Whether you're switching ESPs to meet your growing needs or your ESP is going extinct, as many Bronto users are experiencing right now, you'll need to go through a migration process.
One of the most important steps in the migration process is ensuring that your data is clean and ready for your next platform. Following these 5 tips below can help ensure a smooth process.
1. Transition Plan: Assign Specific Roles
2. Review the Health of your Database
3. Research Email Cleansing Providers
4. Review the Results
5. Utilize an Append Service to Fill in the Gaps
We created this eBook to provide five tips to help marketers like you get your data ready for your next email service provider.